Global Affiliates

The ICON network extends globally to a group of like-minded organisations in the United Kingdom, Europe, and the United States and connects ICON members.

Our peer organisations offer global perspectives on B2B marketing issues:

  • United Kingdom - Professional Services Marketing Group (PSMG)
  • United States - Legal Marketing Association (LMA)
  • Italy - Legal Marketing Italia
  • Germany - Professional Management Network

ICON members can access each organisation’s publications through the member sections on their web sites, as well as participate in seminar program and conferences at member rates.

We encourage members to engage with our global peer groups and benefit from the knowledge and talent within this network.

The APMP ANZ Chapter is for all proposal professionals in Australia and New Zealand, and also for those in the Asia Pacific region where no local APMP chapter currently exists. Members currently stretch all the way from Perth to Wellington. The ANZ Chapter was formed in 2008, and dedicated in particular to increasing recognition in this region of the value of professional proposal development.  

APMP offer our members reciprocal membership pricing for events. Please contact for the code if you need it. 

Contact: Karina Ames 

The hub for professional services marketing

PSMG is the Professional Services Marketing Group .

We are a membership organisation for marketers in the professional services sector and all those supporting industries including recognised and respected consultancies, agencies and all those who have a desire to engage with PSMG members.

Membership is drawn from across the professions including law, accountancy, real estate, finance, actuarial, insurance, management consultancy, engineering and construction and anyone with an interest in professional services marketing.

It is a national and international organisation with active groups in key commercial centres in the UK with exclusively affiliated groups in the USA (LMA), Australasia (APSMA), Europe, and the Middle East. We continue to expand our presence globally.

We are the only membership organisation that engages with non-members and individual marketers who are welcome to participate in our group and, of course, to consider membership to obtain the extensive benefits that only we can offer.


  • To advance personal and professional development with a specific aim to educate and train marketers in the professional services sector.
  • To provide a forum for members and non-members alike to meet, network, discuss and develop leading edge marketing thinking.
  • To define, improve and encourage good marketing practice.
  • To enhance perception of the value of the marketing function within professional service firms.
  • To comment, as a recognised body, to the media, other professional institutions and the public on professional services marketing issues.
  • To offer a wide choice for members to connect with each other as well as continuing to provide high quality face-to-face opportunities to interact with peers and colleagues. Networking and communications are a key part of PSMG's role

The LMA is a not-for-profit organistion, based in the US, dedicated to serving the needs and maintaining the professional standards of the men and women involved in marketing within the legal profession.

One of the principle goals of the Legal Marketing Association is to provide to its members vital and timely information on a wide variety of legal marketing issues so that they may grow professionally as well as personally. LMA members immediately gain access to a wealth of resources including national and regional educational programs, the monthly newsletter Strategies, LMA website and online job bank, industry specific market research, timely and provocative white papers and much more.

More than networking - the LMA provides real tools and a knowledge bank so that members are empowered to build successful practices in today's competitive legal marketplace.

Legal marketing italia is a network for professionals involved in the marketing of law and accounting firms in Italy. It was founded with the idea that the individuals working to market legal and accounting services needed a forum to share and exchange ideas with each other.

Professional Management Network is a network of internationally operating law firms in Germany. PMN offers partners and in-house business service experts advanced training as well as a national and international exchange with colleagues of other law firms.

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