A crisis can have a devastating impact on those involved, let alone the reputation of the company and management.
The pressure, stress and anxiety are sometimes unbearable and the result is often poor with rushed decision-making and little forethought for the longer-term reputational outcomes. It’s no easy task understanding the balance between corporate responsibility and legal liability and doing the right thing under pressure to protect your organisation.
And sometimes decision makers must contend with conflicting legal and communication counsel. In this situation, whose advice do you follow and how do you get the best out of both?
To find out what lawyers think of crisis communicators, Dr Tony Jaques, author of several books on crisis communications, teamed up with reputation management experts at SenateSHJ to research the specific challenges of conflicting legal and communication crisis advice.
In this webinar, Tony and SenateSHJ partner Craig Badings will share the key findings of what is the first international research of its kind to explore this topic.
- Lawyers’ perspectives on who should lead in a crisis and their main concerns with communication professionals
- The areas most prone to conflicting advice and how to deal with them
- Tips on how to reduce conflict and achieve optimal crisis strategies
Dr Tony Jacques
Dr Tony Jaques is an internationally recognised authority on issue and crisis management and Director of the Melbourne-based consultancy Issue Outcomes P/L, which specialises in developing and implementing issue and crisis management systems and benchmarking processes against international best practice.
He is the author of the new book Crisis Counsel: Navigating Legal and Communication Conflict, which is about managing potentially conflicting legal and communications advice in the face of a crisis.
His last book, Crisis Proofing: How to Save Your Company from Disaster, promoted the importance of crisis prevention and the direct involvement of senior executives.
He was previously Asia-Pacific Issue Manager for a multinational company, with responsibility for issue and crisis management across the region, and is a former Director of the Issue Management Council in Leesburg, Virginia, USA.
Craig has 30 years’ experience advising major corporations and senior executives in Australia and South Africa on their reputation in good times and bad.
Much of that time has been spent working in the trenches with boards, management teams and in-house communication teams assisting them with issues and crisis preparation and management, media coaching and media relations, communication strategy, social media strategy and thought leadership in a cross-section of sectors such as: financial services, professional services, education, medical devices, property and construction, FMCG, telecoms, tech as well as various government sectors.
He is the author of two ebooks and two published books on thought leadership: #Thought Leadership Tweet — 140 Prompts for Designing and Executing an Effective Thought Leadership Campaign and Brand Stand: Seven Steps to Thought Leadership. Through this work he has evolved a bespoke thought leadership methodology which helps companies develop their point of view and take it to market.
||Wednesday, 9 September 2020
||Auckland - 2:00 pm - 3:00 pm
Sydney / Melbourne / Brisbane - 12:00 pm - 1:00 pm
Adelaide - 11:30 am - 12:00 pm
Hong Kong / Singapore / Perth - 10:00 am - 11:00 am
||Webinar - login details to be sent to registrant closer to the webinar
Webinars are also recorded and loaded onto our website for future viewing
||ICON Member: Free
Non Member: AUD$90