Most firms have formal client feedback mechanisms and programs in place, but, do the programs work and are we really listening to what our clients are telling us? Are we taking steps to play back the feedback our clients provide us and improve the overall client experience? Moreover, are we asking the right questions of our clients to uncover where the commercial drivers and their individual career objectives intersect, and, understand the role we can play?
We've assembled a panel of experts including Chief Marketing Officer of Allens, Julie Barber, Director and principal consultant of QED Business Development, Paul McAllister, to explore these questions, the programs they’ve seen work and more.
A little about each of our panellists:
Julie Barber is the CMO at Allens. She leads a very talented team of around 40, whose focus spans client experience, client relationships, business development, marketing, brand and communication.
Before Allens, Julie spent a number of years working in the UK, including for Linklaters on their series of European mergers in Sweden, Belgium and Luxembourg. Before law, Julie worked in a number of roles for government, including advising on media, public education and community consultation strategy.
Paul McAllister is the Director of QED Business Development. Since its establishment in 2003, Paul has spent over 10,000 hours coaching and training professionals in business development with significant and tangible increases in revenue and sustainability.
He has worked with, coached and trained a variety of professionals – from hydrologists to M&A lawyers to tax accountants. He uses his experience to help firms and individuals create their best business development plans, and, most importantly, to execute them. He has a particular focus on helping to improve provider’s standing in their client’s eyes in order to improve sustainability and reduce churn.
Before starting QED, Paul spent seven successful years in business development roles with Ernst & Young and a further ten years in senior oil trading roles, both in Australia and in Asia, for BHP.
Event details:
To register for this session, please click here.
A light breakfast will be served. Please advise dietary requirements during registration.
We look forward to seeing you there!
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