We’re doing business in unusual times. With an increasingly competitive market, an uncertain economic future and some isolation restrictions still in place, business development and client relationship management require innovative measures.
Leaders and professionals need robust plans for moving their relationships forward using both online and offline strategies. This requires going beyond salesy, spammy, out-of-date techniques that risk breaking down trust. It requires a clear and specific plan of action, so you know exactly what steps you need to take to grow your business or career in the ‘next normal’.
Join Julissa Shrewsbury as she provides tips and tricks on how best to network in the new normal. Taken from her popular 2020 course, The New Normal Networking Flow, in this presentation you will learn:
- What works and doesn’t work in networking right now
- How to define your/your team’s networking objectives towards a clear plan of action
- Why you need to lead with your personal brand for effective network-building
- 3 types of worthwhile conversations you can set up with influential contacts, clients and prospects that won’t feel ‘salesy’ or pushy
- Why most people don’t make the most of online and in-person networking events (including their own!)
- Considerations for effective ‘virtual’ networking
Presenter details
Julissa Shrewsbury
New Work Consulting - Director
Julissa Shrewsbury is director of New Work Consulting (NWC), a specialist advisory working with organisations on how their people represent themselves and the company brand, both online and in-person.
NWC looks at the Brand/Culture connection: how clear a company brand’s messages are to internal and external audiences, and how well the brand is expressed through its people, at every level of the organisation. In creating cultures of confident personal brands, Julissa’s method involves drawing out people’s key strengths and helping them communicate the value they bring to stakeholders, leading to stronger positioning, connection and visibility to reach individual and company KPIs. As well as providing analysis and strategic direction, popular development and training workshops include Personal Branding, Leadership & Confidence, Authentic Sales, Marketing, LinkedIn and Networking strategy for executives and teams. Julissa has worked with businesses of all sizes, covering a broad range of industries such as accounting, finance, law, engineering, resources and IT.
Considered an Australia-wide thought leader in personal branding for professional services, Julissa has presented for The Singapore Institute of Directors, the Australian Institute of Company Directors, the Australian Institute of Management WA, The Tax Institute, CPA Australia, the Institute of Internal Auditors, the Association of Financial Advisers, the Law Society of WA and many more. She has worked with RSM, HLB Mann Judd, StatePlus, Subsea Energy Australia, Independence Group (IGO), Pritchard Francis and others. Her articles and commentary have been published in various media and professional journals, including The Australian Financial Review’s BOSS Magazine, Leader Magazine and Brief Magazine. She has published two books including The Powerful Personal Brand: Amplify your profile, communicate your value and own your space.
Event details
Wednesday, 28 April 2021
Auckland - 2:00 pm - 3:00 pm
Sydney, Melbourne, Brisbane - 12:00 noon - 1:00 pm
Adelaide - 12:30 pm to 1:30 pm
Hong Kong, Singapore, Perth - 10:00 am to 11:00 am
ICON Member: Free
Non Member: AUD90.00
Webinar login details will be sent to the registrant upon registration. Webinars are also recorded and loaded onto the members section of our website for future viewing.
** Please note this is not a badged event.