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  • ICON Webinar: Robot Marketing - How professional services marketers can survive (and thrive with) the rise of AI

ICON Webinar: Robot Marketing - How professional services marketers can survive (and thrive with) the rise of AI

  • 07 June 2023
  • 12:00 - 13:00
  • *Times stated are in Australian Eastern Standard time. Webinar login details will be emailed to registrants.

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Robot marketers are here, and they can't be avoided. Bing has Chat. Bard is coming to Google. And every Office 365 product will include AI options within months.

So what kind of marketer will AI enhance and whom will it replace? And how can you future-proof your career?

And while AI can create award-winning images, chart data, write code and create presentations, the tools getting the most press are the writers like ChatGPT.

This practical session on the writers will cover:

*How and where you can use AI writers to get more done - to a higher standard; in less time

*How AI writers like ChatGPT work? - insights you can use to get the best from the tools (and avoid their limitations)

*How can you position yourself with the AI so you're not replaced by the AI.

    Presenter Details:

    Steven Lewis, AI Copywriting speaker and trainer, Taleist Agency

    Steven Lewis has been incorporating AI into the work of his marketing agency, Taleist, since February 2021. A marketer with 26 years of experience and a background in professional services, Steven will show you how his team works with AI copywriting tools to create effective marketing materials that not only save time, but are materials that the AI couldn't create on its own.

    Event Details:

    Wednesday, 7 June 2023

    Auckland - 2:00 pm - 3:00 pm

    Sydney / Melbourne/ Brisbane - 12:00 pm - 1:00 pm

    Adelaide - 11:30 am - 12:30 pm

    Hong Kong / Singapore / Perth - 10:00 am - 11:00 am

    Free to ICON members

    AUD 90 for non members

    Webinar login details will be sent to the registrant upon registration.


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