Working mobile has become the norm - on the commute into work, sitting in reception waiting for the next meeting or lounging on the couch watching television. Studies have found that more than 80 per cent of people continue working when they have left the office, with 60 per cent claiming they do it to be organised and almost half feeling they have no choice because their clients demand quick replies. In fact mobility has become so common place that in a study of 1,000 workers in America, only a quarter stated that disagreements occurred with their partner because of working out of hours.
So what does this mean for marketing and communications? How do you effectively connect when your stakeholders are on the move?
Drawing on her insight and practical experience of connecting with a client base and over 850 staff in 16 locations around the world, Woods Bagot Global Communications and Change Manager, Susan Stewart, will discuss mobile communications techniques that help to connect with clients, engage staff and embrace the culture of the firm. Sue will share practical tactics that draw on communication theory and align tools for implementation and engagement, including digital media.
About our speaker - Susan Stewart, Global Strategic Communications and Change, Woods Bagot
Sue has worked in professional services firms for over 15 years focusing in areas of communications, strategy, business development and change management. In her roles Sue works closely with leadership to articulate and implement the organisational vision and develop integrated and aligned communications initiatives. Sue previously worked at Ernst & Young as a Senior Manager in Communications and as a Communications and Change Management Consultant. She has a Masters in Communication Management and is particularly interested in organisational culture and the evolving role of communications specialists.