We are living in a digital world and it's time to take your digital savvy to the next level.
Posting content on a website or on LinkedIn is only the beginning. To make a measurable digital impact, you’ll need to step outside of your comfort zone, learn cutting-edge digital strategies and ensure you measure the right metrics! Whether your title includes "digital" or not, if you are working in B2B marketing, business development, PR or communications in 2019, this session will cover the "hacks" you need to know to add value in your organisation.
Topics will include:
From this highly interactive session, you will walk away with the framework to generate a forward-thinking digital campaign that makes an impact.
Paul Evans, Toro Digital
Paul Evans has over 10 years of experience leading marcomms and business development functions at some of Australia’s fastest growing law firms. Passionate about B2B marketing, Paul has built an agency, Toro Digital, that helps businesses add value to their existing client and referrer relationships and attract new business opportunities. See more about him at https://www.torodigital.com.au/about/team/paul-evans/
ICON Members: $30 AUD
Non Members: $45 AUD
ICON thanks Digital Decoding Series global sponsor:
and event sponsor:
Our 2019 reverse, cross-industry mentoring program in WA is about to take flight and we would like you to participate.
There are many benefits to being involved in a mentoring program. Mentors have an opportunity to invest themselves in someone who is keen to learn from a seasoned professional. Mentees are able to share ideas with someone who has walked down the same path. At ICON, we are pleased to share the benefits of mentoring with our members.
Our WA mentoring program is now it its second year. This cost-effective program matches professionals aspiring to leadership with established senior leaders and provides a framework for creating and building mentoring relationships.
"I feel external mentor/mentee relationships are really important. Having previously benefited from being mentored earlier in my career, it is very rewarding to pay it forward in now being a mentor." ICON Mentor WA, 2018
New to ICON WA’s mentoring program?
To formalise your participation, there are two easy steps:
(1) Complete an application form so we have a better understanding of what you’re looking to benefit from our program and so we can ensure you’re matched with a mentor/mentee appropriately. Mentoring Application Form - click here. Please complete and return your application to Kristy Rewell by 1 March 2019; and
(2) Complete registration as outlined below.
Already participating in the ICON WA mentoring program?
As your mentor/mentee may have let you know, now is the time to renew your registration for the current year. All you need to do is click “register” as outlined below and you are all set.
For Mentees (less than 8 years professional B2B marketing experience)
ICON Members: $65*
For Mentors (more than 8 years of professional B2B marketing experience, manager or higher title)
For Students (currently enrolled in University)
* This price covers the program costs and includes entry to attend a mentoring lunch event.
Click here to register by 1st March 2019. Those who register for the 2019 mentoring program will receive a separate invitation for an upcoming mentoring lunch event.
ICON thanks event sponsor: