Singapore Events

Upcoming events

    • 13 June 2019
    • 12:00 PM - 6:00 PM (UTC+08:00)
    • Distrii, Level 2, Republic Plaza, 9 Raffles Place, Singapore 048619
    Register


    In 2018 we reimagined our conferences. ICON XQ: Market Leadership was so well received, we're bringing a half-day (afternoon) version to Singapore on Thursday, 13 June 2019.

    More information on our speakers can be found on our website.  

    Five intelligence (Q) streams, each an important component of the market leadership puzzle. We aim to arm you with the insight and knowledge to master leadership in the ever evolving B2B landscape.

    1. XQ - the NeXt intelligence

    Sessions that answer what’s next? What our experts see happening now and on the horizon for us an industry and as professionals. Audiences treated to an understanding of what’s making waves and a glimpse into the future of B2B marketing, communication and business development.

    2. CQ - customer intelligence

    Sessions focused on engaging with, and better understanding, clients and customers. Topics include: How to cultivate a team of relationship builders, identifying and capturing your target audience, best-in-market client engagement strategy & programs AND MORE.

    3. MQ - market intelligence

    Sessions built around mastering the evolving market and B2B landscape. Topics include: How to better understand your organisation’s identity and offering, discovering and defining the sales landscape in your organisation, product and solution differentiation AND MORE.

    4. BQ - business intelligence

    Sessions addressing strategy, planning and organisation know how. Topics include: Leading & inspiring your team to achieve greater success, programs and campaign strategy, stakeholder management AND MORE.

    5. TQ – technology intelligence

    Sessions covering the latest technology and digital tools, trends and strategies. Topics include: measurement and data, social media, emerging technology AND MORE.

    Event details

    Date: Thursday, 13 June 2019
    Time: Conference:  12:00 noon to 6:00 pm
    Cocktail Party:  from 6:30 pm
    Location: 

    Conference: 
    Distrii, Level 2, Republic Plaza, 9 Raffles Place, Singapore 048619

    Cocktail Party:  
    Zafferano 10 Collyer Quay, Level 43 Ocean Financial Centre, Singapore 049315

    Pricing*

    ICON Members (conference and cocktail party) AUD345 | SGD320
    Non Members (conference and cocktail party) AUD500 | SGD480
    Conference and ICON Membership
    (valued at AUD775)
    AUD545 | SGD ~520
    ICON Members - Cocktail Party Only  AUD65 | SGD60
    Non Member - Cocktail Party Only AUD95 | SGD90

    For group bookings (5 or more people) please contact our events team

    *Please note all invoices will be issued in AUD.
    **ICON Membership usually AUD275

    ICON thanks conference sponsors:

     
         
    • 17 June 2019
    • 11:00 AM - 12:00 PM
    • Webinar details will be confirmed closer to the webinar
    Register

    Defining Client Experience – what is it and what it is most definitely not:

    CX is often thought of in a relatively tactical, reactive way, yet the opportunity for professional services firms is immense. Often confused with Customer Service, which is only a very small part of CX, the experience your customers are having on a daily basis engaging with your firm is likely to be the single most powerful contributor to your success. 

    This webinar will highlight the key factors that come together to create the experience for your customers, whilst providing guidance on how you can start to develop a truly market leading customer experience. 

    The 10 Guiding Principles of CX:

    During this webinar, we will consider one of the most powerful of the 10 Principles Behind Great Customer Experience - Setting and Meeting Expectations, and why they are so important for Professional Services.

    Client Experience as an advantage – not a replacement.

    When CX can add real value? We’ll discuss the four key factors that impact sales and success: Proposition, Brand, Awareness and Client Experience. If the first three are weak then CX cannot act as a replacement. It cannot fix a substandard or poor proposition; it cannot be the only source of brand affinity; and it is not the most effective way of gaining market awareness. If the other factors are strong as they often are in Professional Services firms - then CX can be incredibly powerful.

    Why CX is so urgent in professional services firms – next to zero differentiation

    Aside from the colour of their logos, almost everything else in Professional Services is uniform. There are strong but similar propositions and capability; they are strong but similar brand affinities; and there is well established but similar market awareness. We will look into what the missing link is.

    How to better understand your customers – using design thinking to design great experiences.

    To provide a tangible starting position, this webinar will outline the four stages of great human centred design - and explain why it is so important to deeply understand what is really going on with customers before designing solutions. We’ll look at why business problems need to be so clearly defined and we’ll introduce the value of qualitative interaction - through ethnographic interviews and targeted observations - as a solutions to get this moving.

    Presenter details:

    Matt Johns
    As a qualified former under cover officer, Matt has spent a long time understanding what drives human behaviour. Matt uses his unique experience in the police and as the Acting Chief Strategy Officer at Deloitte to help firms develop a deep understanding of the experience they are currently creating for their customers.

    Matt believes the experience your organisation creates for your customers is one of the most powerful competitive advantages you can develop. Yet too many businesses are leaving this to chance and in many cases barely doing enough to keep up with their competition. Together with you, he seeks to understand how they truly feel and think, not just what they are prepared to say.

    From this base, he works with you to visualize the end to end experience by tracking the emotive journey of the customer and identifying opportunities to transform the experience. He guides you through a process of targeted ideation to design new, compelling experiences, including robust testing to ensure each new idea will have the desired impact. Ultimately, his goal is to help you design deliberate experiences for your customers that will create true competitive advantage.

    Event details:

    Date:  Monday, 17 June 2019
    Time:

    Auckland - 1:00 pm - 2:00 pm
    Sydney / Melbourne / Brisbane - 11:00 am - 12:00 pm
    Adelaide - 10:30 am - 11:30 am
    Hong Kong / Singapore / Perth - 9:00 am - 10:00 am

    Login Details: Webinar - login details to be sent to registrant closer to the webinar
    Price: ICON Member: AUD$40
    Non Member: AUD$60
    * Please note all invoices will be in AUD. 

Past events

23 May 2019 ICON Masterclass: Professional Services Pricing (Hong Kong)
20 May 2019 ICON Masterclass: Professional Services Pricing (Sydney)
30 April 2019 ICON Singapore: Happiness and Resilience at Work - Leading Performance Positively
05 December 2018 ICON Singapore: The power of process: How to improve your writing
01 November 2018 ICON Singapore: Steering your career in a fast paced World
18 October 2018 2018 ICON Australia & New Zealand Conference XQ Market Leadership
18 October 2018 2018 ICON Australia & New Zealand Conference: Breakfast Event - Using AI to deliver a standout B2B Experience
17 October 2018 ICON - Annual General Meeting 2018
27 September 2018 ICON Singapore: Mid-Autumn Social
17 August 2018 ICON Singapore: Driving Innovation for a Digital Future in Professional Services
05 June 2018 ICON Singapore: How B2B Firms Can Use Social Selling to Build Relationships, Generate Leads and Grow Revenue
31 May 2018 ICON ASIA ANNUAL CONFERENCE 2018 - RESET
10 May 2018 ICON Singapore: Key Account Management in professional services – Practical tips on implementing and maximising client relationships in Asia
26 April 2018 ICON Singapore in partnership with Katanya presents: the Digital Decoded Series - Unlocking the B2B Customer Journey
13 April 2018 ICON Singapore: BritCham Event - Breakfast Club: GDPR and Why Marketers Should Make Privacy a Brand Asset
20 March 2018 ICON Singapore: Converting Contacts into Contracts - an IWD celebration
06 March 2018 ICON Singapore: The Legal 500 Best Practice
06 March 2018 ICON & beaton Webinar: Innovation – what clients want from law and engineering firms
01 March 2018 ICON 25th ANNIVERSARY CELEBRATION
20 February 2018 ICON Singapore: 21st century leadership in a VUCA world – a world of Volatility, Uncertainty, Complexity and Ambiguity
23 January 2018 ICON Singapore: Moving from the middle to the top
11 December 2017 ICON study: Pursuing web performance - Complimentary session
15 November 2017 ICON Singapore: Next Steps Session 4 - The secrets of career success
31 October 2017 ICON Singapore: Improving Your Presentation Skills: An interactive lunch workshop with Victoria Mintey
19 October 2017 ICON Australia & New Zealand Conference 2017
18 October 2017 ICON - Annual General Meeting 2017
11 October 2017 ICON Singapore: Next Step Session 3 - Managing the Client Relationship
28 September 2017 ICON Singapore: Italian Wine & Cheese Tasting
13 September 2017 ICON Singapore: Next Steps Session 2 - the value of a "Like" in professional services marketing
17 August 2017 ICON Singapore: Becoming a trusted strategy advisor with Joel Barolsky
16 August 2017 ICON Singapore: Next Step Series 2017
16 August 2017 ICON Singapore: Next Step Session 1: If only I knew - our senior leaders provide insights on their career highlights and challenges
20 June 2017 ICON Singapore: What next for marketers with Mumbrella’s Tim Burrowes - 20 June 2017
15 June 2017 ICON Singapore: How professional services teams should manage in a virtual age - 15 June 2017
30 May 2017 Singapore: Writing for Business - How to effectively reach clients in a competitive professional services market
26 April 2017 APSMA Singapore: The Legal 500 Best Practice
14 March 2017 APSMA Singapore: International Women’s Day event: Be Bold for Change
25 January 2017 APSMA Singapore: LinkedIn for Professional Services
08 December 2016 APSMA Singapore Christmas Social 2016
23 November 2016 APSMA Singapore: Next Step - Developing your personal brand
22 November 2016 APSMA Webinar: Client Centricity – How to Execute and Measure ROI
17 November 2016 APSMA Singapore – Steps for successful client account management
02 November 2016 APSMA Singapore – How to connect more effectively with buyers of professional services through online channels
27 October 2016 Australia & New Zealand Conference 2016 - Conference and Cocktail Party
26 October 2016 APSMA - Annual General Meeting 2016
19 October 2016 APSMA Singapore: Next Step - Know your client
12 October 2016 APSMA Singapore - Levelling the playing field: working with your internal clients
29 September 2016 APSMA Singapore: WeChat Workshop - Build Your Own Campaign and Engage Stakeholders
21 September 2016 APSMA Singapore: Next Step - The art of communication
21 September 2016 APSMA Singapore: 2016 Next Step Program
16 September 2016 APSMA Singapore: Breaking Down Gender Bias in Professional Services – Myths and Facts
18 August 2016 APSMA Singapore: How to increase your productivity in professional services with Digital Decluttering
17 August 2016 APSMA Singapore: Next Step - Marketing trends in professional services
27 July 2016 APSMA Webinar: What drives favourability? How have General Counsel and their legal teams been evolving?
19 July 2016 APSMA Singapore: Summer Social 2016
23 June 2016 APSMA Singapore: How cultural intelligence can increase competitive advantage in professional services
02 June 2016 APSMA Asia: 2016 Asia Conference - Navigate
26 May 2016 APSMA Singapore: Business Storytelling: Make your messages stick in professional services
05 May 2016 APSMA Singapore: Thinking like a client
18 March 2016 APSMA Singapore: Path to Success: Making the switch: How a BD professional made partner
15 March 2016 APSMA Masterclass: Winning work in the age of procurement
08 December 2015 APSMA Singapore: Online Reputation: How to Manage Issues and Incidents in Social Media
03 December 2015 APSMA Singapore: 2015 end of year celebrations!
20 November 2015 APSMA Singapore: Career in Focus
18 November 2015 APSMA Singapore: Next Step Program For Junior Marketers: Event management 101 - creating a successful event
04 November 2015 APSMA Singapore: Professionalising communications in professional services firms (New Date)
14 October 2015 APSMA Singapore: Next Step Program For Junior Marketers: Effective communications in professional services
16 September 2015 APSMA Singapore: Next Step Program For Junior Marketers: The art of pitching
26 August 2015 Next Step Program For Junior Marketers: Marketing and BD basics: tips for new starters in the profession
26 August 2015 Next Step Program For Junior Marketers: Series of 4
28 July 2015 APSMA SINGAPORE - Summer Social and Trivia night!
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