Developing and managing client relationships is critical to the success of a professional services firm. A successful key account program is critical for achieving revenue and growth objectives, but given the complexity surrounding key account programs, this isn’t an easy task. In this session we’ll discuss the principles for driving and sustaining key account program effectiveness and how you can maximise the value of your program.
By attending this session, you will learn practical tips including:
About the speaker:
Amy Orr serves as an Executive Advisor in Australia and New Zealand, working across CEB’s Sales and Customer Service programs from the CEB (is now Gartner) Sydney office.
In this role, Amy regularly facilitates discussions with senior executives and their teams on how best to apply peer experience and CEB's quantitative insight to their own context.
Members seek out Amy’s input as a thought-partner and interpreter of CEB research in areas such as: customer service experience and measurement, service channel strategy, frontline talent development, and manager effectiveness. She frequently partners with organisations to execute strategies in line with “The Challenger Sale,” “The Challenger Customer,” “The Effortless Experience,” and other customer-related topics.
ICON thanks event sponsor: