New Zealand

Upcoming events

    • 25 June 2018
    • 12:30 PM - 2:00 PM (UTC+12:00)
    • Russell McVeagh, Vero Centre, 48 Shortland Street, Auckland
    Register

    The voice of the client is usually sought by businesses at two main listening posts: at the end of a transaction and as part of an ongoing relationship management plan. While many businesses devote a lot of effort to their client feedback programs, they can be hard to sustain, expensive to conduct, elaborate in their execution and slow to yield results. In this session, you’ll discover alternative ways to gather meaningful insights from clients without busting your budget. In addition, you’ll find out how to use client experience mapping and empathy mapping to guide your approach.

    Topics include:

    • A practical five-stage client experience framework that will re-frame marketing, sales and client loyalty actions
    • How to install at least six more ”listening posts” throughout a client journey
    • How to move feedback to the front line of client engagement
    • How to use empathy mapping to inform the questions you ask
    Presenter Details:

    Sue-Ella Prodonovich has more than 20 years senior level experience winning and growing business in the professional services and B2B sectors. Over that time she has helped many of the Asia Pacific’s most recognised legal and professional services firms sharpen their business development practices, attract and retain clients, and become more profitable. https://www.prodonovich.com/about-sue-ella/


    Event details:
    Date:  Monday, 25 June 2018 
    Time: 12:30 pm - 2:00 pm
    Location: Russell McVeagh, Vero Centre, 48 Shortland Street, Auckland
    Price:  ICON Member: NZD $30 | AUD $28
    Non-Member: NZD $55 | AUD $53


    ICON thanks event sponsor:


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06 March 2018 ICON & beaton Webinar: Innovation – what clients want from law and engineering firms
01 March 2018 ICON 25th ANNIVERSARY CELEBRATION
11 December 2017 ICON study: Pursuing web performance - Complimentary session
19 October 2017 ICON Australia & New Zealand Conference 2017
18 October 2017 ICON - Annual General Meeting 2017
05 October 2017 ICON NZ: Distinction or extinction? How leadership can help you win the battle for business
21 September 2017 ICON NZ: CONNECT Spring Networking Drinks
26 July 2017 ICON NZ: Smart Seeds – Using innovative events to build stronger client relationships
22 March 2017 APSMA NZ: How to Manage and Protect your Digital Identity
22 November 2016 APSMA Webinar: Client Centricity – How to Execute and Measure ROI
27 October 2016 Australia & New Zealand Conference 2016 - Conference and Cocktail Party
26 October 2016 APSMA - Annual General Meeting 2016
08 September 2016 APSMA NZ - Christchurch: How can you help the leaders of your firm to get in front of the key decision makers in your target clients?
27 July 2016 APSMA Webinar: What drives favourability? How have General Counsel and their legal teams been evolving?
26 July 2016 APSMA NZ: Shifting the Focus - marketing ideas for associates, seniors and managers
29 June 2016 APSMA NZ - Wellington: How can you help the leaders of your firm to get in front of the key decision makers in your target clients?
02 June 2016 APSMA Asia: 2016 Asia Conference - Navigate
01 April 2016 APSMA NZ: How can you help the leaders of your firm to get in front of the key decision makers in your target clients? Learn how to make it happen
15 March 2016 APSMA Masterclass: Winning work in the age of procurement
11 February 2016 APSMA NZ: How to improve your influencing skills
22 October 2015 Australia & New Zealand Conference 2015 - Conference and Cocktail Party
30 July 2015 APSMA NZ Auckland: Mid-Year Social and job market update with Robert Walters
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