Some strategic plans are heavy on plans, but light on strategy. Some have beautiful strategy descriptions and diagrams, but no roadmap for execution. There are two words in "strategic plan", and you need both of them.
Marketing and BD professionals are increasingly involved is crafting strategic plans for the firm overall, practice teams and key client relationships. In this interactive seminar, Joel Barolsky will discuss:
The presenter:
Joel Barolsky
For the past 28 years, Joel has helped law, accounting and other business advisory firms plan, innovate and grow.
In addition to heading up Barolsky Advisors, Joel is a Senior Fellow of the University of Melbourne and an Advisory Board member of the Centre for Legal Innovation. Joel was the head of Beaton Research & Consulting's strategy practice for 16 years.
He has advised over 100 of Australia and NZ's leading professional service organisations. Over 70% of his client are repeat clients or come directly from referrals from existing clients.
Joel is a recognised thought-leader evidenced by regular conference keynotes, press mentions and the global reach of his blog, Relationship Capital. He is the lead author of Thomson Reuters' State of Legal Market report. His teaching roles at the University of Melbourne include delivery of an intensive subject on the Melbourne Law Masters program called, 'Management for Professionals'.
Joel has in-depth expertise in the fields of strategy, culture, change, organisation design and business development.
Event details:
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