How the best partners build client loyalty - and keep it
Client loyalty isn’t what it used to be. Even long-standing relationships can now feel uncertain, despite years of strong results. So what are the top-performing partners doing differently?
This book club dives into The Activator Advantage, a data-driven exploration of what sets today’s most successful professional service partners apart. Based on insights from nearly 3,000 professionals, the book breaks down five distinct partner types - and reveals why only one of them, the Activator, consistently drives client growth and loyalty.
Special guest moderator: Pat Spenner, Managing Director with DCM Insights - the firm behind the book - will lead discussion and take your questions live.
Join us for a lively discussion about the Activator mindset, the future of rainmaking, and practical ideas to take back to your firm.
We’ll provide key takeaways, conversation prompts—and a space to challenge the status quo.
Event Details:
Date: 15 August 2025
Times:
Auckland – 3.00pm – 4.00pm
Sydney / Melbourne / Brisbane – 1.00pm – 2.00pm
Adelaide – 12:30pm – 1:00pm
Hong Kong / Singapore / Perth – 11.00am – 12.00pm
Open only to ICON members and free of charge.