Professionalising communications in professional services firms
Professional services firms often combine marketing and communications roles, and the issues we manage can range from helping the managing partner communicate potentially emotive changes internally, through to launching global marketing initiatives and minimising fallout from the high profile media coverage their brands command. At the same time, both our sectors and how businesses communicate are undergoing fundamental change. This session aims to help you refine your approach to the diverse communications challenges you face, and will include a surgery session where you will be invited to raise and discuss with the group any live issues under Chatham House rules.
Presenter: Kate Holgate, Partner, Brunswick Group
Kate has extensive experience providing strategic communications advice to businesses in sectors including financial services, industrial, real estate and the professional services sectors. Kate has advised on a number of international transactions and projects including the IPOs of KHI, AMG and Converium, the merger of Herbert Smith Freehills and the acquisition by Emerson of Chloride plc. Brunswick are the pre-eminent suppliers of strategic communications advice to firms in Singapore and around the globe.
APSMA thanks Ashurst for hosting this event