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  • ICON NSW: Shifting the focus – Marketing ideas for Associates, Seniors and Managers

ICON NSW: Shifting the focus – Marketing ideas for Associates, Seniors and Managers

  • 08 August 2017
  • 07:30 - 09:00
  • Gilbert + Tobin – Level 35, Tower Two, International Towers, Barangaroo


  • Members of the Association of Proposal Management Professionals (ANZ) Chapter

Registration is closed

Professional service firms are shifting their attention to, and investment in, business development skills and expectations from the exclusive realm of Partners. Today firms are engaging a wider cross section of experience to help them compete.

Recently presented in Brisbane and Melbourne to outstanding feedback, Sue-Ella Prodonovich will join us in Sydney to discuss tried and tested methods for up-skilling and empowering fee earners (from Associate/Senior through to Senior Associate/Director levels) in business development and marketing.

This session will look at:

  • Practical ideas for getting professionals involved from day one
  • The role of marketing and business development
  • How to improve your firm’s rate of success

A little bit more about Sue-Ella:

Sue-Ella is an ICON ‘Hall Of Famer’ with more than 20 years’ senior level experience in strategy, client listening, client experience management and BD.

During this time her roles have included Director of Marketing with Arthur Andersen, Director of Business Development & Marketing with Baker McKenzie, Senior Consultant with RogenSI, Owner of PTB Consulting, and Partner, Business Development Services with Crowe Horwath.
Sue-Ella established Prodonovich Advisory in 2012.

Click here to view Sue's LinkedIn profile.

Who should attend:

  • Young professionals
  • Marketing and Business Development professionals
  • HR and Learning & Development professionals
  • Managing Partners and CEOs

Event details: 

Date:  Tuesday, 8 August 2017
Time:  7:30 am for 7:45 am-9:00 am
A light breakfast will be served. Please advise dietary requirements during registration.
Location:  Gilbert + Tobin – Level 35, Tower Two, International Towers Barangaroo

ICON Members: $77 AUD (including GST)
Non-Members: $99 AUD (including GST)

To register for this session, please click here.

We look forward to seeing you there!

ICON thanks event sponsor:

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