ICON HK: Innovating through play: An experience in design thinking

We’ve heard the term “design thinking”, but how do we actually practice it and bring an entrepreneurial approach to our own work?

Games consultancy Press Start Hong Kong is bringing its original card game to ICON to help B2B professionals experience design thinking first-hand. Join us to create your own business ideas, learn the basics of design thinking and find out how you can explore new ideas and approach innovation and strategy in a new way, all in a fun couple of hours!

Don’t miss this chance to connect with old and new ICON friends and build your skillset at the same time — it may be the most valuable evening you’ll have this year.

Register now! Seating is limited.

About Press Start Hong Kong

Press Start Hong Kong is a first-of-its-kind games consultancy with a mission to explore the world through games and to unlock the potential of games as a platform for learning, innovation and inspiration.

With professional experience in experience design, consulting, training, cross-cultural learning and education, Press Start Hong Kong combines a love for games, passion and experience in youth and curriculum development, and is uniquely positioned to approach learning through play with a fresh interpretation, drawing connections between academic development, real-world application and design thinking.

Presenter Details:

Vince Siu Co-founder and Managing Partner of Press Start Hong Kong Vince Siu designs and delivers pioneering game-based innovation and educational programs and experiences to corporate and education clients. He brings extensive experience leading and curating innovation summits and design thinking programs, through which he co-creates high-impact user-centric strategies with organizations. Prior to his startup journey, he was a manager at EY Hong Kong's Customer practice, one of the first three certified IBM Design Thinking coaches in Hong Kong as part of IBM Hong Kong's Interactive Experience (iX) team, and a founding member of the Digital Strategy team at Hang Seng Bank.

Event details:

ICON thanks event sponsor: